Tết Festival 2011 – Information and Sponsorship

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CỘNG ĐỒNG NGƯỜI VIỆT TỰ DO ÚC CHÂU / TÂY ÚC

VIETNAMESE COMMUNITY IN AUSTRALIA/WA CHAPTER INC.

Unit 4 & 5, 151-155 Brisbane St, Perth, W.A. 6000 ABN: 78 936 522 494

E: wa@ausviet.net W: https://ausvietwa.wordpress.com/ T: (08) 9328 8914

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clip_image004Tết Festival Vietnamese Lunar New Year 2011

Year of the Cat

 

http://tet2011wa.blogspot.com/

 

 

Previous Years

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Tết or Vietnamese Lunar New Year is the most important Vietnamese festival of the year. Since our early days of settlement in Western Australia, the Vietnamese Community had organised the Tet celebration annually.

Traditionally, the Vietnamese people take an entire week to celebrate Tết. It is the time for family reunions, commemoration of ancestors, harmony and exchange of best wishes, special food, new clothes, new beginnings and other festive activities. The few days at the start of the year are the most important days. All activities are undertaken with great care to ensure that people will have happiness, good fortune and longevity throughout the year. Tết is also an occasion for pilgrims and family reunions. During Tết, Vietnamese visit their relatives and temples, forgetting about the troubles of the past year and hoping for a better upcoming year.

For the last number of years, the Tết Festival has been celebrated over two days at Russell Square, on Friday and Saturday thus marking a new step forward for the Vietnamese Community in celebrating its traditional festivals and contributing to the City of Perth and Western Australia.

Once again, with the support of the City of Wanneroo, the Tet Festival will be held at Wanneroo Showgrounds (Cnr Wanneroo Rd & Ariti Avenue). Since the majority of the Vietnamese Community is in the City of Wanneroo, it would only be most appropriate for our Tet Festival to be organising in this City. Furthermore, this year festival will be bigger and better than previous year, with more entertainments including show rides and games for the young and old over the two days, Friday 11th and Saturday 12h of February 2011. Together with our other sponsors and volunteers, Tết Festival has been a very successful event last year. The Vietnamese Community in WA Inc together with other associations and its members fully support the event, which has become a tradition for the community. We believe that this vibrant and colourful cultural celebration will contributes and enriches the cultural diversity of the City of Wanneroo. It is more than just a celebration by Vietnamese Australians of the Lunar New Year. It is an opportunity for us to share our cultural heritage with the wider Australian community and to promote greater cultural understanding and tolerance within our multicultural society. People from all ethnic backgrounds attend the Festival each year to celebrate the Lunar New Year.

About Vietnamese Community in Australia / WA

  • Promote and Preserve Vietnamese Culture in Australia in line with the Multicultural policy of Australia. (e.g. Organise and encourage Vietnamese-Australian people to participate in Vietnamese traditional and cultural events such as Tết Festival, Lantern festival, and King Hung & the Trung Sisters Commemoration)
  • Assist the Vietnamese refugees, migrants and their families to successfully integrate into the Australian multicultural society.
  • Create and enhance a communal spirit among the various associations and members in the Vietnamese Community.
  • Promote cross cultural understanding and community harmony.

Event Details

· Name of the organisation presenting the event: Vietnamese Community in Australia/WA Inc

· Postal address: Unit 4, 151-155 Brisbane St, Perth WA 6000

· ABN: 78 936 522 494

· Contact person’s name: Peter Le

· Contact phone number(s): 0421 878 778

· Contact email address: wa@ausviet.net

· Name of the event: Tết Festival – Vietnamese Lunar New Year Festival 2011

· Date(s) of the event: 11th & 12th Feb 2011

· Location / Venue: Wanneroo Showgrounds, Cnr Wanneroo Rd & Ariti Avenue, Wanneroo.

· Expected level of participation: Organised by the Vietnamese Community in Australia/WA Chapter with the participation of various associations within the community, its members, other ethnic communities and the general public.

· Expected audience attendance: 20,000 people over the two days.

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Profile of VIP guests from previous years:

  • Mr Colin Barnett, Premier of Western Australia
  • Mr Eric Ripper, Leader of the Opposition
  • Mr Jon Kelly, Mayor of City of Wanneroo
  • Councillor Nguyet-Anh Truong, City of Wanneroo
  • Representatives from the Labor Party
  • Mr Luke Simpkins MP Federal Member for Cowan
  • Mr Paul Miles MLA, Member for Wanneroo
  • President of the Vietnamese Community in Australia/WA Chapter Mr Peter Le
  • Vietnamese Buddhist Association of WA Mr Le Tan Kiet
  • Vietnamese Senior Association of WA Mr Nguyen Cong Tanh
  • Vietnamese Women Association Mrs Dong Thi Hong
  • Vietnamese Veteran Association Mr Nguyen Van Thanh
  • Vietnamese Cultural and Language School Mr Nguyen Ngoc Ngoan
  • Vietnamese Youth and Student Association Mrs Tran Quynh Giao
  • Vietnamese Student Association Miss Anna Pham
  • Vietnamese Cultural Association Mr Tran Vinh Hue
  • Viet Tan (Vietnam Reform Party) Mr Tran Trung Hieu
  • Vietnamese Professional Society in WA Mr Tran Trung Hieu
  • Vietnamese Catholic Community of WA Father Huynh Nguyen
  • Quan The Am Buddhist Association Thich Nu Chon Dao
  • The Vietnamese Buddhist Congregation Ven.Thich Phuoc Nhon
  • Chanh Tin Vietnamese Buddhist Youth Association Mr Nguyen Thuong Dat
  • Cao Dai Association of WA Mr Huynh Duoc
  • Hoa Hao Buddhist Association Mr Ho Huu Phoi
  • And others VIPs

Event Highlight

Vietnamese cuisine

  • Delicious foods, such as cha gio (spring rolls), Vietnamese bread roll, goi cuon (combination rolls), pho (beef noodles), nuoc mia (sugar cane juice), che (sweetened porridge), and many more traditional dishes were sold in food stalls.

Vietnamese culture

  • Vietnamese culture exhibition such as dances, music and fighting style
  • áo dài (Vietnamese traditional long robe) fashion parades
  • Kids Áo Dài Beauty Contest
  • Fun & Games stalls
  • Demonstration of Bánh tét cooking: Bánh tét is a Vietnamese cake made primarily from glutinous rice, which is rolled in a banana leaf into a thick, log-like cylindrical shape, with a meat or vegetarian filling (such as mung beans), then steamed. After cooking, the banana leaf is removed and the cake is sliced into wheel-shaped servings.

Vietnamese Tết Exhibition

  • Exhibition of art and craft: Dong Ho Painting or Vietnamese woodblock prints refers to a Vietnamese folk art originating in Dong Ho Village. It is one of the most popular Vietnamese folk arts.
  • Information Stalls

Kids and Entertainment

· Entertainment with a live band, dances performances and singing;

· Rides and games from Show West (http://www.showwest.com.au/) for kid and family

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· Vietnamese Bingo

· Lion dance and fire crackers

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· Kung Fu performance

· Vietnamese Idol: a karaoke stage opens to anyone who wished to share his or her voice and sing for the public. Karaoke competition on Saturday.

· For those who like amusements, they could always try a chess game

· Various Displays

· Competitions: Chinese chess game, karaoke, Kids Áo Dài Beauty Contest

Organising Committee

Members of the Vietnamese Community Western Australia and the Executive Committee of the Vietnamese Community in Australia/WA Chapter Inc.

Sponsorship Benefits

Your company will have enhanced exposure within the community and the general public.

Sponsorship Options

There are four levels of direct sponsorship available:

PLATINUM SPONSORSHIP 2 only @ AUS $ 6,000

As the Platinum Sponsor your organisation will be affiliated with all aspects of the event. This unique opportunity enables your organisation to demonstrate its support and commitment to building a resilience Vietnamese Community in Western Australia and enables your product or service to be associated with the experience.

A Platinum Sponsor will receive considerable exposure and recognition through the following:

  • Signage at the event: acknowledgment as Platinum Sponsor with TWO banners (to be provided by the Sponsor) that will be displayed at the side of the stage. (Note: Maximum size for each banner 3000 x 1500 mm. The locations of banners are determined by the Organising Committee with first-come first-served policy.)
  • A compliment marquee size 6m x 3 m at the event to show case the Sponsor’s product or service.
  • Acknowledgment as Platinum Sponsor with the iinclusion of the Company name and logo in press advertising or any promotional material (an Ad in the Community newspaper in Perth and Vietnamese Newspapers, posters, media release and newsletters various associations and sponsors.)
  • Acknowledgment as Platinum Sponsor in the Vietnamese local radio.
  • Acknowledgment as Platinum Sponsor during the entertainment show at the event (during opening and closing of the show for each night)
  • Acknowledgment as Platinum Sponsor with the company name and logo printed on name badges of staffs.
  • Acknowledgment as Platinum Sponsor with invitation to present an award.
  • Acknowledgement as Platinum Sponsor at the fund raising event for Tết Festival with the inclusion of a banner (to be provided by the Sponsor) that will be display at the side of the stage.

GOLD SPONSORSHIP AUS $ 4,000

A Gold Sponsor will receive exposure and recognition through the following:

  • Signage at the event: acknowledgment as Gold Sponsor with ONE banner (to be provided by the Sponsor) that will be displayed at the side of the stage. (Note: Maximum size for each banner 2500 x 1000 mm. The location of the banner is determined by the Organising Committee with first-come first-served policy.)
  • A compliment marquees size 3m x 3 m at the event to show case the Sponsor’s product or service.(Note: number of marquees are limited and subject to availability)
  • Acknowledgment as Gold Sponsor with the inclusion of the Company name and logo in press advertising or any promotional material (an Ad in the Community newspaper in Perth and Vietnamese Newspapers, posters, media release and newsletters various associations and sponsors.)
  • Acknowledgment as Gold Sponsor in the Vietnamese local radio.
  • Acknowledgment as Gold Sponsor during the entertainment show at the event (during opening and closing of the show for each night)
  • Acknowledgment as Gold Sponsor with the company name and logo printed on name badges of staffs.
  • Acknowledgment as Gold Sponsor with invitation to present an award.

SILVER SPONSORSHIP AUS $ 3,000

A Silver Sponsor will receive exposure and recognition through the following:

  • Signage at the event: acknowledgment as Silver Sponsor with ONE banner (to be provided by the Sponsor) that will be display at the side of the stage. (Note: Maximum size for each banner 2500 x 1000 mm. The location of the banner is determined by the Organising Committee with first-come first-served policy.)
  • Acknowledgment as Silver Sponsor with the inclusion of the Company name and logo in press advertising or any promotional material (an Ad in the Community newspaper in Perth and Vietnamese Newspapers, posters, media release and newsletters various associations and sponsors.)
  • Acknowledgment as Silver Sponsor in the Vietnamese local radio.
  • Acknowledgment as Silver Sponsor during the entertainment show at the event (during opening and closing of the show for each night)
  • Acknowledgment as Silver Sponsor with the company name and logo printed on name badges of staffs.

BRONZE SPONSORSHIP AUS$ 2000

A Bronze Sponsor will receive exposure and recognition through the following:

  • Signage at the event: acknowledgment as Bronze Sponsor with the inclusion of the Company name and logo on a banner together with other Bronze Sponsors (Note: The locations of the logos on the banner are determined by the Organising Committee with first-come first-serve policy. The banner will be place on the side of the stage)
  • Acknowledgment as Bronze Sponsor with the inclusion of the Company name and logo in press advertising or any promotional material (an Ad in the Community newspaper in Perth and Vietnamese Newspapers, posters, media release and newsletters various associations and sponsors.)
  • Acknowledgment as Bronze Sponsor in the Vietnamese local radio.
  • Acknowledgment as Bronze Sponsor during the entertainment show at the event (during opening and closing of the show for each night)
  • Acknowledgment as Bronze Sponsor with the company name and logo printed on name badges of staffs.

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Tết Festival – Vietnamese Lunar New Year 11th & 12th Feb 2011

Sponsorship Application Form

Level of Sponsorship ( Platinum / Gold / Silver / Bronze )

Total Amount Enclosed/paid via Direct Debit AUS $ ______________

(At least 50% Deposit must accompany this form. Cheques made payable to: Vietnamese Community in Australia/WA Chapter Inc or Direct Debit: Vietnamese Community in Australia/WA Chapter Inc, Bank: CBA BSB: 066116 Account #: 1023 4047.

Company Name:……………………………………..

Address:………………………………………………

State:……………Postcode:………

Contact Person:…………………………………………. Position:……………………………..

Phone Work: ( ) _______________________________

Mobile: ______________________________________

Fax: ( ) ______________________________________

Email: _______________________________________

Signed: ………………………………………… Date:………………..

SPONSORSHIP APPLICATION

Please complete the form, keep a copy for your records and Post, Fax or Email the original to: Post 160 Coode St, Bedford WA 6052 Fax: 9227 8989 or Email: wa@ausviet.net

_ The Organising Committee will do everything it can to ensure that all highlight shows will be presented as planned, however, the nature and number of show may change due to unforeseen factors.

_Please send a soft copy (via email or on a CD-ROM) of your business logo. A representative from the Organising Committee will contact you)

_ If you would like to discuss any sponsorship opportunities further, make any suggestions, or discuss payment details, please do not hesitate to contact Peter Le (contact details provided above).

_ A 50% Deposit of the total sponsorship amount is required with this form.

_ Deposits are non-refundable once sponsorship has been confirmed.

_ Final date for application and full payment for Sponsorship must be received by no later than 31st Dec 2010.

The position of tét cake in

Central and SouthernVietnamese Culture

Nguyễn Kỳ Hưng

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Introduction

Chưng cake and tét cake are the two most essential foods of Vietnamese in the Lunar New Year. According to ‘Lĩnh Nam Chích Quái’, a fifteenth century book, chưng cake was created in the reign of King Hùng VI, a legendary ruler, and has become a cultural symbol of Vietnam since that time. Historically, tét cake was derived from chưng cake. However, it has a smoother flavour as the Central and Southern Vietnamese add up coconut cream into the glutinous rice and the mung bean. While the shape of chưng cake is a square, the tét cake’s shape is a cylinder.

Currently, there are no satisfied explanations of the true meaning of ‘tét’ in tét cake. While some speculated that ‘tét’ is the modified word of ‘Tết’ (literally means ‘Lunar New Year’), as it is made for use in the Lunar New Year, others believed that ‘tét’ is the corrupt version of ‘toác’ (literally means ‘burst apart’), as users will have to split the wrapped banana leaves before eating it. Although no one is certain about the origin of meaning of ‘tét’, the more people try to speculate, the more the tét cake’s meaning becomes puzzled.

Representation of tét cake’s shape

Before we discuss its representation, it is necessary to summarize the story of chưng cake, as understanding the chưng cake’s representation can help speculate in what context, the tét cake was created. According to ‘Lĩnh Nam Chích Quái’, after defeating the Ân invaders King Hùng VI gathered all his sons and announced that he would make one of them his successor, if that person can offer his ancestors the most special and meaningful food for the Lunar New Year. Among his sons, Lang Liêu, the eighteenth prince, was the most devoted. He was very anxious after hearing the announcement, as he did not know what to do. One night, in his sleep, a fairy appeared and said he was deeply touched with Lang Liêu’s devotion and would like to help. He instructed Lang Liêu the way to make chưng cake and dày cake. From the appearance, the square shape of chưng cake represents for the earth, and the round shape of Dày cake symbolizes the heaven. After waking up, Lang Liêu was very happy and followed the fairy’s instruction. He made two unusual cakes for the competition. As King Hùng saw the two unusual cakes, he was curious and asked the idea behind the special shapes. Lang Liêu told his father what happened and explained the meaning of each cake. When King Hùng tasted the cakes, he found that their flavours were quite distinct from others, and decided Lang Liêu his successor. After that, King Hùng offered chưng cake and dày cake to his ancestors. All people in his kingdom followed the recipe, and the custom of ancestor offering has been passing on since that time.

At the time ‘Lĩnh Nam Chích Quái’ was compiled, Chinese philosophy had a profound influence on the Vietnamese thought, particularly with the concept of filial piety (through Lang Liêu’s attempt to please his parent and ancestors) and the trilogy concept of heaven, earth and human. In this concept, the round shape of dày cake represents for the heaven, the square shape of chưng cake symbolizes the earth and the inside of the cake represents human element. In this relationship, heaven and earth are regarded as human’s protectors and benefactors. Humans should realize their humble position and act accordingly to the course of nature for their own benefits.

In analysing tét cake’s representation, the cylinder shape of tét cake seems not to be relevant to the Chinese trilogy concept, in which heaven and earth are more influential. Conversely, tét cake shape indicates a vital shift from heaven and earth to humans. Humans were regarded as the center point because they had to count on themselves for survival. In the case of Vietnamese immigrants, they accepted the uncertainty of the isolated and unknown land in the South to exchange for a better life. If tét cake was only known in the seventeenth century in the Central and Southern Vietnam, it is likely that tét cake’s idea could come from Cham culture, specifically from the Linga image, a symbol of the reproductive force of life. In reality, the worship of Linga, in the form of a phallus is not only exclusive to the Cham culture. It is also considered a sacred object in other places of Vietnam. Toan Ánh (1974) indicates that villagers of Đông Kÿ village, Từ Sơn district, Bắc Ninh province, Vietnam still make a phallus and vagina procession on 06 January each Lunar Year (p.241).

Some assumptions for the popularity of tét cake

In addition to the supposition that the shape of tét cake is influenced by the Linga’s image, its characteristics such as easy to make, easy to carry around, and easy to store in the flooding area, are further reasons why tét cake was so popular among Central and Southern Vietnamese immigrants in the seventeenth century. Moreover, it could be an interesting assumption that Tây Sơn troops also used tét cakes during their major operations. In the ideological aspect, during the civil war with Trịnh lords, Nguyễn lords intentionally idolized tét cake as an substitute for chưng cake. Nowadays it is evident that Nguyễn lords’ ideology has been a lasting legacy, as devout monarchists in the Forbidden City of Hue still offer tét cakes to their deceased emperors.

In brief, tét cake has been able to replace chưng cake in the Lunar New Year celebration in the Central and the Southern Vietnam. In addition to its practical benefits, tét cake has been a vehicle of Nguyễn lords’ new ideology and because of that, it has been a part of Central and Southern Vietnamese’s cultural landscape.

Reference:

Toan Ánh 1974, Hội Hè Đình Đám (Quyển Hạ), Nhà Xuất Bản Sao Mai, Sài Gòn.

DRAFT PROGRAM HỘI CHỢ TẾT TÂN MÃO 2011

Địa điểm (Location) : Wanneroo Showground Wanneroo

Thời gian (Time): Thứ sáu 11 &Thứ bảy 12 Feb 2011

Chương trình ngày Thứ sáu 11 Feb 2011

A/ OFFICIAL OPENING

18:00 : Quan khách & đồng hương tề tựu

Gathering of guests and community members

18:30 : Chào mừng  quan khách  và đồng hương Welcome speech

Cắt băng khai mạc Hội Chợ Tết Tân Mão 2011 – Ribbon cutting ceremony

18:35 : Khấn Lễ (Offering Ceremony) Chiên & trống

18:40 : Lễ Chào quốc kỳ Úc,Việt và một phút mặc niệm

Vietnamese and Australian National Anthems and One minute of commemoration

18:45 : Giới thiệu thành phần quan khách Úc & Việt và Ý Nghĩa của ngày hội Tết

Acknowledgment of distinguished guests & Outlining the traditional meaning of Tet Festival

18:50 : Phát biểu của Ông Peter Le Chủ Tịch/CÐNVTD/TU

Speech by the Vietnamese Community Committee President, Mr Peter Le

18:55 Phát biểu của  Phát biểu của  Ông Jon Kelly, thị trưởng thành phố Wanneroo)

Speech by His Worship, Jon Kelly, Mayor of City of Wanneroo

19:00: Phát biểu của Ông Thủ Hiến,tiểu bang Tây Úc  Ngài Colin Barnett

Speech by The Premier of  Western Australia The Hon Colin Barnett

19:05 Phát biểu của Thủ lảnh đối lập, Ông Eric Ripper

Speech by Mr Eric Ripper  The opposition leader

19:10 : Dâng Hương (Incense Offering) (Chiên & trống)

19:15 : Dựng Nêu (Raising of theTraditional Bamboo Tree)

19:20 : Đốt pháo & Múa Lân (Fire Crackers Show and Dragon Dance) (GĐPTCT)

19:25 : Trình diện các thí sinh dự thi Hoa hậu áo dài trẻ em

Youth’s Ao Dai Demonstration

19:30 : Tặng Hoa cho các nhà bảo trợ

B/ VĂN NGHỆ (Entertaiment) 19:45 __23.00

Chương trình ngày Thứ bảy 12 Feb 2011

BUỔI SÁNG :

11.00 : Chương trình Karaoke,& Cờ tướng

BUỔI CHIỀU:

  • 18.00 : Biểu diển vỏ thuật (Dragon dance &Martial Art Performances)
  • 18.15 : Thi Hoa hậu trẻ em (Children’s Ao Dai Contest )
  • 19.30 : Phát thưởng (Presentation of awards/prizes )
  • 19.45 :Văn Nghệ (Entertaiment)
  • 20.55 : Chương trình Văn Nghệ do ban nhạc đảm trách ( Dynasty band)
  • 23.00 : Bế mạc(End)

DOWNLOAD:

Tet Information & Sponsorship 2011 [FINAL]

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